PowerPoint and Pitch Deck Design Brief Request Guidelines

What information do you need to provide to us to design your Powerpoint presentation or Pitch Deck?

Creating a presentation that captivates and communicates effectively requires a well-structured design brief. Here are essential points to include when conveying your vision to the designers:

1. Brand Assets Attachment: Provide your brand's assets, including logos, images, and design elements, ensuring consistent branding throughout the presentation.
2. Previous Versions: Attach any older versions of the presentation. This offers context and helps designers understand your expectations.
3. Text Copy: Specify the text content needed on each slide. This may include titles, subtitles, body text, and any other textual elements crucial to your message.
4. Style Preferences: Communicate your preferred style. Whether you're inclined toward traditional or modern aesthetics, abstract or literal concepts, or a playful or mature design, this sets the tone.
5. Color and Font Preferences: Share your color and font choices to ensure alignment with your brand identity and message.
6. Design Guidelines: Clearly define any specific design elements, styles, or themes to avoid. This ensures the design remains in harmony with your overall vision.
7. Industry and Audience Description: Describe your industry or niche, as well as insights into your target audience. This information helps tailor the presentation effectively.
8. References: Include references to presentations that you admire. These serve as valuable sources of inspiration, guiding designers toward your vision.

By incorporating these key elements into your presentation design brief, you provide designers with a clear roadmap to create a compelling and impactful presentation.

Powerpoint presentation and Pitch Deck design brief top tips:

Beyond the foundational design tips above, here are additional suggestions to supercharge your PowerPoint presentation design brief:

• Presentation Structure: Outline the structure of your presentation, specifying how many slides you envision and the content flow. This helps designers create a logical and engaging layout.
• Visuals: Describe any visuals you have in mind, such as infographics, charts, or illustrations. Clarity here ensures your message is conveyed effectively.
• Animation Preferences: If your presentation requires animations or transitions, detail your preferences. Specify when and how animations should be applied for an engaging experience.
• Interactive Elements: If you need interactive features like clickable buttons or hyperlinks, communicate this requirement to ensure your presentation is user-friendly.
• Voice and Tone: Provide guidance on the voice and tone of the presentation. Is it meant to be formal, casual, persuasive, or informative? Define the desired atmosphere.
• Engagement Goals: Explain what actions or emotions you aim to evoke from your audience. Clear objectives help in crafting compelling slides.
• Technical Constraints: If there are any technical constraints or platform requirements, detail these to optimize the presentation for the intended environment.
• Call to Action (CTA): If your presentation includes a call to action, clearly outline the text and design of the CTA. Explain what action you want viewers to take.
• Narrative Flow: Share your desired narrative flow. How should the presentation tell a story? Whether it's linear or non-linear, guiding designers will enhance the coherence of your message.
• Localization Needs: If your presentation will be used in different regions or languages, discuss localization needs to accommodate text translations and cultural considerations.

By incorporating these advanced design tips into your PowerPoint presentation brief, you equip our designers to create a dynamic and impactful visual story that resonates with your audience.